axl

You. At scale.

Build your twin. It coaches the way you do. You reach thousands.

axl.coach/
Any sportEnduranceStrengthMobilityCombatTriathlon

What axl is

You, multiplied.

axl doesn't replace the coach. A coach builds their twin — an AI of themselves, coaching the way they do — and reaches the people they never could. The coach is what your athletes see. axl is what makes it run.

It's not a generic bot with your name.

It's your method.

It's not a marketplace.

It's your link.

It's not an app standing in for you.

It's you, at scale.

How you scale

Three steps. The rest is coaching.

1

Build your twin.

Your method, your voice, your face, your presence.

My twin versions

Manage versions

Record video interviewShow recordings
Total twin versions: 7
VerNameStatus
7MarkusOffline
6MarkusOnline
5MarkusOffline
4MarkusOffline
3MarkusOffline
2

Share your link.

axl.coach/yourname. Send it to the athletes you never had the hours for.

MK

Markus

axl.coach/markus

International triathlon & Ironman coach.

Download the app to connect

3

Coach thousands.

The twin guides them the way you would, any hour, any time zone.

New conversation
How should I land my foot when running?
16:59

Key cue: land roughly under your hips — don't reach out in front.

  • Quick steps, high cadence
  • Slight forward lean from ankles
  • Soft knee at contact
Message your coach

Answered as you

Every answer is yours.

An athlete asks a real question. The twin answers in your voice, on your method, drawing on their real training. The coaching fits the person, not a generic plan. It's you, reaching them at any hour — not you typing live.

Your coaching method

Your twin is trained directly on your training content, methodology, and philosophy. It doesn't guess, it uses your specific logic to guide athletes.

Record video interview

Recording…
00:52

Interview script

1. Introduce yourself

Your name, role, how you greet athletes.

2. Coaching background

Experience, training you specialize in.

3. Disciplines you focus on

4. Athletes you work with

Your voice and avatar

Your twin speaks your language. It generates personalized videos and voice notes using your face and voice for a high-touch, authentic experience.

MK

Markus

Online

Today's tempo block:

  • 5 min easy pace
  • 1 min at fast pace (85-90% effort)
  • 4 min recovery
  • Repeat 4-5 times
0:22
MK
Message your coach

Coach can make mistakes

Your personal link

One link to share and sell access to your twin across Instagram, TikTok, YouTube, Telegram and other social media and messaging apps.

markus_coach
MK

492

Posts

167K

Followers

969

Following

Markus

Fitness coach

axl.coach/markus

Mobile and wearable apps

Athletes get 24/7 access to your twin via text, voice, and video. Fully integrated with smartwatches for on-go guidance during training.

Athlete's data integration

Direct integration with Apple Health, Google Health, Garmin, Whoop, Oura, and more. Your twin sees the data you usually miss.

Connected wearables

Apple Health

Last sync: Mar 24 · 09:35

Garmin

Last sync: Mar 24 · 09:34

Whoop

Last sync: Mar 24 · 09:30

Oura

Last sync: —

Fitbit

Last sync: —

Your pricing

You maintain full control over the pricing. Decide what your expertise is worth and generate additional income from day one.

3

Set the price for twin

Choose a monthly subscription price.

199
…or offer for free

This month

May 2026
€4,350+12%
29 subscribers€199 / mo

The promise

More athletes. Not more hours.

1

No capacity limits

Your twin coaches hundreds at once. Your reach grows; your hours don't.

2

Off-session revenue

Your twin answers what you once gave away for free. Every answer pays.

3

Market dominance

Your twin gives each athlete more of you than any rival can. They stay.

Comparison

axl vs the old way.

Methodology

ChatGPT / BotsNone (general)
Fitness AppsStatic / generic
Manual / OnlineYour expertise
axlYour method

Athlete data

ChatGPT / BotsNone
Fitness AppsHigh
Manual / OnlineManual review
axlAuto-synced

Availability

ChatGPT / Bots24/7 (bot)
Fitness Apps24/7 (static)
Manual / OnlineUnpredictable
axl24/7 (you)

Scalability

ChatGPT / BotsLoses context
Fitness AppsUnlimited
Manual / OnlineHard ceiling
axlUnlimited

Personal touch

ChatGPT / BotsRobotic
Fitness AppsNone
Manual / OnlineHigh effort
axlVideo and voice

Your terms

Free to build. You set the price. You earn.

Free

Build your twin

Build the twin, get your link, watch it coach. You pay nothing until you earn.

Yours

Set your price

Your name, your rate. What an athlete pays for you is your call, not a tier we hand you.

Earn

Get paid

Athletes subscribe to you. You earn from every one; axl takes its cut behind the scenes.

What axl counts

Signups don't count.
Getting there does.

Reach

More athletes

The ones who actually train. Not the ones who just signed up.

Staying power

Still training

Week after week. A year in, they haven't stopped.

Results

Past the goal

Stronger and faster than the day they started.

Who axl is for

For coaches

Coach more. Lose nothing.

The method you spent decades earning, now reaching the athletes you never had the hours for. Each one gets the real thing.

For creators

Your audience, actually coached.

You built the audience. Now coach every one of them — your voice, your method, not another feed of tips.

Athlete?

It starts with your coach.

You don't sign up for axl. It's how your coach reaches you when they can't be there.

Open it

Got a link

Your coach sent you a link — axl.coach/theirname. Open it, you're in.

Bring your coach

No link

Your coach isn't on axl yet. Tell them. It starts at axl.coach.

Find one first

No coach

axl won't find you one. It's how you reach the coach you trust.

The team

Built by people who live sport.

Started with a coach, an Olympic medalist, who hit the wall. Now a team where sport meets tech.

Aleksei Budolin portrait

Aleksei
Budolin

Chief Sport Officer

Anastasiia Chernenko portrait

Anastasiia
Chernenko

Coaching Experience

Jevgeni Spastsanski portrait

Jevgeni
Spastsanski

CEO

Maryna Buivan portrait

Maryna
Buivan

Founders' Assistant

Slava Rosin portrait

Slava
Rosin

CTO

You can't be everywhere. Your twin can.